It is really wonderful to see how “Children’s Theatre” has taken off.  I don’t mean children “performing” theatre.  I’m talking about professional adults creating professional performances and taking them TO the children.  New theatre product is being created and performed in schools and theatres for the benefit of exposing children to the wonders of live theatre very early in their lives.

Advancements in costuming and puppetry has made for an instant lure to the inventive and imaginative minds of children everywhere.  There are more Children’s Theatre Groups popping up all over.  Some are associated with a particular theatre and others are independents…ready to travel and perform in a variety of different locations.

In this world of television cartoon characters shooting and blowing everything, including themselves, up … as well as the frightening and sinister super villains that are ready to spew fire and pound the bad guys into the ground with their super human powers, it is good to see a venue evolving that gives our children at least a fighting chance of experiencing wholesome, pleasant adventures through the magical ride that is live theatre.

That is precisely why we created BLOOMIN™.  We wanted to put something out there for theatres to perform, that lets children laugh with fascination, while adults can laugh at the double entendre and not be bored as they might with a live expo of say … Thomas the Tank Engine or Barney.  We really wanted to promote a positive message for children to grow up with and adults to enjoy.  BLOOMIN is deliberately exposing children to the joys of live theatre and music as well as concepts such as gardening being fascinating, fun and productive (very green).

Sometimes it’s good to take a step back in time where the old carefree and easy musicals of the early days of theatre might become the new fangled kid on the block in today’s theatrical industry, such as we’ve tried to do with BLOOMIN.  There’s truly something for everyone. Each piece of music is a different genre so that NO ONE will be disappointed.

So what is your theatrical group doing in the sub-set of Children’s Theatre?  What do you look for when you look around for something new to show your young audiences?

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